Content Marketing
When your content is seen by the right people at the right time, you get sales.
No business can thrive without using the full potential of content marketing.
That’s why our content marketing service is one of the most comprehensive and detailed in the industry.
From holistic market research to creating viral campaigns to content promotion and repurposing, we cover it all.
Web Content Research Analysis
1. Competition revealer — Revealing new and unknown competitors
2. Best performing web content of your industry leaders/competitors in terms of social shares
3. Best performing web content of your industry leaders/competitors in terms of backlinks
4. Best performing web content in terms of backlink growth
5. Top referring web content of your industry leaders/competitors
6. Anchor text analysis of your industry leaders/competitors
7. Keywords analysis and generation of top related keywords
8. Top organic keywords your industry leaders/competitors are ranking for
9. Opportunity revealer — Discovering keywords with high traffic and less competition
10. Broken link analysis
11. PPC ads of your industry leaders
Viral Giveaway Campaigns
Viral upgrades and giveaway campaigns are a great way to exponentially increase your reach to your ideal target audience.
We will gamify your reach and popularity by creating contests where we will offer exclusive prizes (VIP content, software, etc.) to your audiences in exchange for them sharing the content/contest to their extended network on Facebook, Twitter, LinkedIn, etc.
This will create a viral effect and amplify your reach in the industry within a span of a few days.
Organic and Paid Marketing Strategies
Paid Tools
We will use our tested promotional channels to make your content be shared by your exact target audience on Facebook and Twitter.
When your target audience shares your content among their own network in the industry, it will have a viral effect on your social media reach.
Facebook Ads
We will use the battle-tested strategies of our FB ad experts along with an extensive tech stack of Facebook ad optimization tools to create perfect ad campaigns and funnels to achieve your growth goals.
From creating engaging ad copy to implementing the perfect retargeting strategy to using the hottest trends in FB messenger ads, we will use them all based on your company growth goals (lead generation, inbound traffic, social media growth, etc.).
Content Repurposing
We will implement the “Gate Pass” method where we will republish your best content pieces on Medium, LinkedIn and Slideshare.
This is how it will work:
Medium and LinkedIn
We will pick up your best content pieces and repurpose 70% of each on Medium and LinkedIn with a call-to-action incentivizing them to read the remaining portion (and get some added gifts, exclusive content, etc.) by signing up to your newsletter.
This way you will generate a lot of targeted leads.
YouTube
We will re-publish your video natively on YouTube, Facebook, and Instagram with a link to the landing page strategically put in the video description.
Social Media
We will take the main points of your blog and fragment the message into different social media graphics along with a link to your website/landing page.
SlideShare
We will repurpose the main points of your article into a SlideShare presentation with a link to the landing page. This strategy is perfect for companies in the B2B space.
Ready to talk?